Making the most of your Joint Marketing Fund
8 October 2020|Latest Posts, Marketing, PR, Promotion Also known as “Channel Partner Marketing Funds” or “Marketing Development Funds”, a Joint Marketing Fund (JMF) is a special market development fund granted by vendors to support their partners’ marketing activities and, ultimately, to increase sales. Every year, companies allocate thousands to help their channel partners promote their […]
Why entrepreneurs should be working on PR today
12 May 2020|Marketing, PR, Promotion By Chantal Cooke, Panpathic Communications. For startups the current pandemic and lockdown has posed huge challenges and it may feel as if all your plans have been turned upside down. It is likely that most startups and growth businesses have been tied up for the last few weeks: making provision […]
Starting a Podcast for your Business
5 November 2019|Marketing, PR, Promotion Podcasting is fast becoming the new YouTube – a must have for your start up or growing business to really engage with your audience and customers in a meaningful way, and to establish yourself and your business as authorities in your area – something important for credibility. We caught up […]
Why you should be an angel investor and ditch the NFTs
9 August 2021|Investing By Chantelle Arneaud, Envestors. Capital at Risk. Please see full risk warning We have seen a huge interest in Non Fungible Tokens (NFT) and for example, money has been poured into assets such as a digital house which sold for $500,000, a digital perfume, and the world’s first tweet which cost the purchaser the princely sum of two […]
Meet the Successful Founder: Nicky Story
3 August 2021|Latest Posts, Meet the Successful Founder 29 year-old Nicky Story, from South Yorkshire, started his business from his garage just 5 years ago. He’s now the proud owner of a multi-million-pound business empire, employing over 100 people and serving over 60,000 customers. As the CEO of; Supplies For Candles, The Soap Kitchen and […]
Female Founder Spotlight: Mara Girone
Female Founder Spotlight: Mara Girone 2 August 2021|Female Founder Spotlight, Latest Posts, Meet the Successful Founder As part of our series featuring inspirational female founders, we recently caught up with the founder of fashion label Mara Girone Simple Sophistication, to learn more about her entrepreneurship journey. I am Mara, originally from Italy. I am a […]
Meet the Successful Founder: Peter Szyszko
19 July 2021|Latest Posts, Meet the Successful Founder Peter Szyszko, is the CEO and founder of White Bullet, an industry-leading anti-piracy platform. The software protects IP rights owners, advertisers and brands in a complex and evolving pirate universe. White Bullet’s risk profiling AI detects, dynamically scores and flags unsafe domains, apps and advertising. Peter has […]
Meet the Successful Founder: James Lawson
28 June 2021|Latest Posts, Meet the Successful Founder James founded Intralink in 1990 to help British firms do business in Japan. Having just celebrated its 30th anniversary, Intralink has since grown to a 90-employee business, helping companies across Europe and North American to expand in Japan, China, South Korea and Taiwan. James is now Chairman […]
Meet the Successful Founder: Rishi Lodhia
26 June 2021|Brand Story, Latest Posts, Meet the Successful Founder We recently caught up with Rishi Lodhia as part of our Meet the Successful Founder series, to learn more about his entrepreneurship journey. Can you tell us a little about your background and the company? Eagle Eye Networks is number one worldwide in delivering true cloud […]
Meet the Successful Founder: Dr Tom Mason
21 June 2021|Brand Story, Latest Posts, Meet the Successful Founder Dr Tom Mason, CEO & CTO at Bramble Energy, is an experienced engineer with a demonstrated history of developing and commercialising novel high-impact technologies with a global reach. His developments include a revolutionary advance in hydrogen fuel cells. As a co-founder of Bramble Energy, Tom […]