Five reasons you should use a PR agency

13 January 2021|Business Growth, Latest Posts, Launching a business, Marketing, PR, Promotion, Resources By Charlotte Nichols. There are lots of benefits to working with a PR agency, but where your company’s reputation is concerned, it has to be for the right reasons. Whether it’s a one-off helping hand or continued support, public relations companies can help […]
How to improve your brand’s digital presence

18 December 2020|Business Growth, Latest Posts, Marketing, PR, Promotion By Gayle Carpenter, Director of Creative Agency, Sparkloop. 2020 has been something of an economic sledgehammer and most businesses were not prepared for it. The pandemic has therefore damaged or destroyed companies globally in just a few short months. But there are ways of salvaging your business from […]
How to create an innovative fashion brand

17 December 2020|Business Growth, Latest Posts, Launching a business By Connie Nam. In 2012, I left my career in investment banking in Hong Kong and fulfilled a long-held ambition to run my own company. I had developed an interest in the tech start-ups I worked with during my career and picked up a lot of the […]
Why pushing pain points is bad for business

24 November 2020|Business Growth, Latest Posts, Marketing, PR, Promotion, Psychology By Richard Fletcher. Sales calls are great for engaging new leads, forging a connection with them, and letting them know exactly why your product or service is right for them. If you pitch your sales calls just right, they are the ideal tool for turning prospects […]
Why confidence is key in developing your team

12 November 2020|Business Growth, Latest Posts, Launching a business, Resources By Anne Morris. I can still remember my ‘lightbulb’ moment very clearly. It was 2nd March 2012 and I was reading an article in the Independent when the BBC News programme in the background covered the same story I was reading about: research had revealed that […]
How entrepreneurs can squeeze the best out of the rest of the year

16 October 2020|Business Growth, Latest Posts, Psychology By Sid Madge, author of the ‘Meee in a minute’ series of books. As entrepreneurs we know that 2020 has been the most extraordinary and challenging year to-date. The issues we face aren’t going away in the coming weeks. This means that the only choice we have is to […]
How to set up a great learning & development plan to boost growth

29 September 2020|Business Growth, Latest Posts Whatever the size of your team, startup founders need staff who are highly motivated and well-trained and who will work together to drive the growth of the business. To achieve this it will be essential for you to put a learning and development plan in place. Joanna Strahan of C2C […]
Need Search Engine Optimisation? PR is the Answer

17 December 2020|Business Growth, Latest Posts, Launching a business, Marketing, PR, Promotion, Resources Good quality links and content have become much more important for telling the search engines whether a site should be served up in their search results or not. That’s why an SEO-savvy PR agency is now the most powerful weapon for boosting […]
How Digital PR Can Help Your SEO

15 December 2020|Business Growth, Latest Posts, Launching a business, Marketing, PR, Promotion By Jack Terry, Content Manager at Eulogy Public relations has traditionally been about gaining positive exposure for a brand, business or organisation through coverage on TV, radio, and in print media. But digital PR has seen increasing popularity over the last few years as comms […]
Building consumer confidence with e-commerce operations

14 December 2020|Business Growth, Latest Posts, Resources By Abigail Brodie, Vice President Sales, DHL Express. There is no doubt that this last year has been an extremely challenging time for many small businesses, with almost constant change and an unprecedented number of obstacles to navigate. However, there has been some opportunity amidst the upheaval particularly for […]