Turning hope into a marketing strategy

13 January 2021|Crisis Management, Latest Posts, Psychology By Petra Smith. Relying on hope as a marketing strategy is never a good idea, but particularly in a business environment where the successful restart will require more than just re-opening the doors, it is essential to have a strategy in place. The already highly competitive environment will be […]
How to best manage awkward conversations in business

26 November 2020|Crisis Management, Latest Posts, Legals & Compliance, Psychology By Sheryl Miller. Awkward conversations in business – do you balk at the prospect or are you unfazed by the possibility of eliciting anger or causing offence? Whether you have the propensity to fight or take flight, awkward conversations in business are part and parcel of […]
How to get your business through tough financial periods

26 October 2020|Business Growth, Crisis Management, Latest Posts When you run a business, it can be easy to come across certain financial issues. These issues can be caused by anything from mismanagement of funds to periods where there are no new business leads. For any business owner, this can be incredibly disappointing and can cause […]
Business post furlough:what to do when government funding stops

8 October 2020|Crisis Management, Latest Posts, Money, Resources The Government has been helping many businesses keep afloat through its furlough scheme, but with new restrictions and the threat of a second wave, pressure has been mounting for the UK to extend support for businesses and reduce the number of job cuts. The new Jobs Support […]
Top 10 vital steps to get back to business safely and speedily

19 July 2020|Business Growth, Crisis Management, Latest Posts As entrepreneur and startup founders you will probably be delighted to be able to get your team members or at least some of them back to work in your office or other premise. However, we all need to approach these next few months with due caution. We […]
What Start-Ups Can Do to Attract Angel Investors During Covid-19

19 July 2020|Crisis Management, Fundraising, Latest Posts Despite the crushing economic impact of the coronavirus, start-ups still have an opportunity for investment. Angel investors in the UK are continuing to back fledgeling businesses, but their capital will soon dry up. As such, start-ups need to be quick to the mark in attracting fresh interest. A […]
Crowdfunding: A Litmus Test for Investors

18 May 2021|Crowdfunding, Fundraising, Investing, Latest Posts By Heather Delaney, MD and Founder of Gallium Ventures. Whilst still a relatively new way of raising funds, the way we (founders, VCs, buyers, etc.) use Crowdfunding has evolved immensely over the years. Crowdfunding platforms are no longer just outlets for plucky startup founders to get the necessary […]
The Benefits of Always-On Fundraising

15 May 2021|Crowdfunding, Fundraising, Investing, Latest Posts By Scott Haughton, COO at Envestors. The days of the traditional, time-limited funding round are numbered. Contemporary, smart scale-ups know that it takes time to raise capital. When that time is arbitrarily limited, so are the chances of success. Growth businesses are now realising the benefits of Always-on […]
How to stay creative and productive with staff working from home

11 January 2021|Crisis Management, Latest Posts By Carsten Wierwille, CEO of ustwo Studios. Coronavirus continues to disrupt the way we live and work by introducing fear and anxiety and forcing more and more businesses to close down their offices. Even those who are reluctant to go down the remote working route may find they have […]
How your business can plan for and manage a crisis

16 December 2020|Crisis Management, Latest Posts, Marketing, PR, Promotion By Judith O’Leary, founder and managing director of PR and digital comms agency, Represent Comms. Unfortunately, at some point or another, most businesses will face a crisis of some form or another. Whether it is a data breach, a disgruntled former employee, a malfunctioning product, an environmental issue or […]