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Monica Eaton Cardone

Female Founder Spotlight: Monica Eaton Cardone

6 March 2021|Latest Posts, Meet the Successful Founder

IWD Inspirational Female Founders Spotlight: Monica Eaton Cardone
IWD Inspirational Female Founders Spotlight: Monica Eaton Cardone

Monica Eaton-Cardone is the world’s foremost expert in chargebacks and payments fraud, Co-Founder and COO of Chargebacks911, and she recently launched a revolutionary new brand, Fi911, to offer advanced chargeback management services to financial institutions. Monica has appeared as a guest expert on NBC’s Today Show, CNBC, and ABC News, teaching millions of consumers how to safely shop online. She’s also appeared in outlets including Time, Readers’ Digest, Forbes, The New York Times, PYMNTS, and Entrepreneur Magazine, where she urged the adoption of a new “Bill of Rights for the Internet Age” to better-protect consumers’ digital liberties.

What would you love to share to encourage other women to start their own business?

When it comes to women in businesses, I often think of the saying “if you want to see more female led movies, you’ve got to go and watch them.” Because the same is true of women entrepreneurs. If you want to see more, I’d suggest it’s time to join them. Be the change. It takes courage to step out into the unknown, but don’t be put off by a male-dominated business landscape. As the saying goes, nothing changes if nothing changes.  

What are your top 5 tips for entrepreneurial success?

1.  Don’t be afraid to fail

With the stakes already so high for women starting their own businesses, it’s understandable that the pressure to succeed seems greater. But ultimately, the best ideas come from the ability to take risks. And you can’t take risks if you’re afraid to fail.

2.  Keep your focus

If you forget why you started this journey in the first place, you’re likely to get lost. But reflecting on where you’ve come from will enable you to envision where you want to go. 

3.  Invest in your own brand

Elon Musk, Steve Jobs, Mark Zuckerberg. When you hear these names, you instantly know the brand, and perhaps they evoke specific feelings when you hear them. For better or worse, customers want to know the people behind the brand, which gives you an opportunity to leverage this curiosity for good. 

4.  Surround yourself with the best

As an entrepreneur, you can pick who you work with! And while you might be an expert in one thing, you can’t be an expert on everything – you don’t always need to be the smartest person in the room. Surround yourself with other experts, people you can learn from, and who can also learn from you. That way, you all get to excel, and your business will thrive.

5.  Don’t pull up the ladder

As women in a position of leadership, we have a wonderful and remarkable opportunity to empower those around us and open the doors for the next generation of young women. So, if you spot talent, invest in it. Not only will this make your job even more enjoyable, but it will ensure you get to work alongside phenomenal people who are uniquely committed to you and your business.

Who are the five women who inspire you most?

1.  Katherine Johnson

2.  Grace Hopper

3.  Malala Yousafzai

4.  Maya Angelou

5.  Annie Easley

What is your favourite saying/inspirational quote?

“I have not failed. I have just found 10,000 ways that won’t work.” – Thomas Eddison.

Website & Socials

Website: https://chargebacks911.com/

Personal blog: http://monicaec.com/

LinkedIn: @Monica Eaton-Cardone

Twitter: Monica_Eaton