How entrepreneurs can use storytelling to make a message stick

15 February 2020|Business Growth, Launching a business, Marketing, PR, Promotion, Pitching Skills By Rebecca Pepper, Toastmasters International Entrepreneurs wanting their key messages to be remembered can learn useful lessons from my granddad. When I was a small child my granddad told me a drama-filled story culminating in moments of breath-taking excitement as he wrestled a […]
Many UK workers won’t be returning to work in an office again

30 June 2021|Crisis Management, Latest Posts Almost one fifth of UK workers do not intend to return to the office again post pandemic, largely due to ongoing concerns around infection control As employees across the UK are to set to embark on their return to the workplace following the easing of COVID-19 restrictions, new research […]
The business of beating back pain before it beats your business

30 June 2021|Crisis Management, Latest Posts, Psychology By Michael Furlong, Clinic Director, Balance Health Centre, Liverpool. You have a brilliant idea that will propel your new business into a lucrative new market … but the pen you need to write that idea down has fallen on the floor and you can’t bend down to pick it […]
How businesses can support employee’s digital health

30 June 2021|Crisis Management, Latest Posts, Psychology By Jonny Pelter. If you have any friends or colleagues who are doctors, you’ll know they get pestered with ad hoc questions from family and friends whenever a medical ailment crops up….“My knee hurts, what wrong with it?” or “Tom has a cough, what do I give him?” Having […]
How to Achieve an Equal Future in a Post-Covid-19 World

25 June 2021|Crisis Management, Eco & Ethics, Latest Posts Over the past year, as nearly every human and organisation was faced with extreme adversity and uncertainty, Preferred Hotels & Resorts approached the conversation surrounding diversity and gender equality head on, through an incredibly spirited dialogue with a diverse, global group of associates. The brand launched […]
What it’s really like to launch a rebrand during a pandemic

25 June 2021|Brand Story, Crisis Management, Latest Posts, Launching a business Gary Knight, CEO of audio social network, WOLF, shares his experiences and the lessons learned during the last year. When British audio social network app, WOLF (The World’s Online Festival) launched its rebrand last year, the business had no idea what was about to happen. Just […]
How to bring your teams back together after remote working

21 June 2021|Crisis Management, Latest Posts, Psychology By Craig Bulow, Corporate Away Days. Like most businesses large and small start-ups will have team members who have struggled with remote working and being on furlough. And some will be feeling apprehensive about the return to your workplace. In addition, some start-ups may be considering restructuring their […]
Colin vs Cuthbert-what founders can learn from ‘Caterpillar Wars’

18 May 2021|Crisis Management, Latest Posts, Legals & Compliance A fight recently broke out between supermarket giants, over caterpillars. Or rather cakes shaped like caterpillars. The associated social media commentary is great fun but if you look beyond the memes, there are some important legal issues involved that are useful for founders to understand. The […]
Why Organisational Resilience Is More Crucial Now Than Ever

17 May 2021|Crisis Management, Latest Posts By Stefano Maifreni, founder of Eggcelerate. The pandemic has changed the way most businesses operate: the global supply chain has broken down, economic activities have been massively disrupted, and inequalities and social tension have been exacerbated. Initially, during the lockdown, we all had the same thought: how will our business […]
Business strategy during COVID-19 and the need to pivot

4 June 2021|Crisis Management, Latest Posts Ercan Demiralay, Partner at Wellers, explains the shift in mindset required by founders to pave the way through financial uncertainty. During times of financial uncertainty, it may seem strange to talk about business strategy. Instead, you may be thinking about battening down the hatches and hoping to weather the storm, […]