How To Get Your PR Toolkit Together
19 January 2021|Latest Posts, Launching a business, Marketing, PR, Promotion, Resources By Siena Clarke, Director and Founder of The Brand Whisperer. Since the start of the first (don’t remind me) UK lockdown, challenges for brands in the retail space have taken a very different shape. Consumers are now asking ‘what are you doing for others?’ just […]
Five reasons you should use a PR agency
13 January 2021|Business Growth, Latest Posts, Launching a business, Marketing, PR, Promotion, Resources By Charlotte Nichols. There are lots of benefits to working with a PR agency, but where your company’s reputation is concerned, it has to be for the right reasons. Whether it’s a one-off helping hand or continued support, public relations companies can help […]
Digital Marketing: Should it be a priority for your start up?
4 January 2021|Latest Posts, Launching a business, Marketing, PR, Promotion By Sarah Green co founder of F&G Funnel Mechanics. We love working with start-ups, the enthusiasm and passion is hard to beat. Often the first thing they share with us about their marketing plans is that they want to focus all their budget on digital marketing. ‘We […]
How to create lead-generating content
10 December 2020|Latest Posts, Marketing, PR, Promotion, Resources By Louise Burke. If you don’t communicate with your target audience with relevant content, they won’t hear you, see you or ever buy from you. When I say content, I mean everything you say or share with them. Content is powerful when created correctly. According to recent research 70 […]
Where is social going? What’s next for influencers?
9 December 2020|Latest Posts, Marketing, PR, Promotion By Dan Gable. Over the past few years, the term influencer has blown up and it’s clear that influencer marketing is here to stay. But what’s next for the influencer in an increasingly oversaturated market? It’s important firstly to clarify what we mean by the term ‘influencer’. The term […]
Making the most of your Joint Marketing Fund
8 October 2020|Latest Posts, Marketing, PR, Promotion Also known as “Channel Partner Marketing Funds” or “Marketing Development Funds”, a Joint Marketing Fund (JMF) is a special market development fund granted by vendors to support their partners’ marketing activities and, ultimately, to increase sales. Every year, companies allocate thousands to help their channel partners promote their […]
Why entrepreneurs should be working on PR today
12 May 2020|Marketing, PR, Promotion By Chantal Cooke, Panpathic Communications. For startups the current pandemic and lockdown has posed huge challenges and it may feel as if all your plans have been turned upside down. It is likely that most startups and growth businesses have been tied up for the last few weeks: making provision […]
Starting a Podcast for your Business
5 November 2019|Marketing, PR, Promotion Podcasting is fast becoming the new YouTube – a must have for your start up or growing business to really engage with your audience and customers in a meaningful way, and to establish yourself and your business as authorities in your area – something important for credibility. We caught up […]
Why you should be an angel investor and ditch the NFTs
9 August 2021|Investing By Chantelle Arneaud, Envestors. Capital at Risk. Please see full risk warning We have seen a huge interest in Non Fungible Tokens (NFT) and for example, money has been poured into assets such as a digital house which sold for $500,000, a digital perfume, and the world’s first tweet which cost the purchaser the princely sum of two […]
Meet the Successful Founder: Nicky Story
3 August 2021|Latest Posts, Meet the Successful Founder 29 year-old Nicky Story, from South Yorkshire, started his business from his garage just 5 years ago. He’s now the proud owner of a multi-million-pound business empire, employing over 100 people and serving over 60,000 customers. As the CEO of; Supplies For Candles, The Soap Kitchen and […]
